So, you have a great idea with the right resources. Now what? The first step, is finding your brand voice and transforming it into a sound brand strategy. We do this by creating your Brand DNA. This will give your brand a differentiated, relevant and compelling competitive advantage, to help you stand out from the clutter.

Then, it's time to create some awareness. We help you engage with the right media and connect you with industry influencers. This enhances your brand story and establishes a distinctive reputation in the market. In a nutshell, Wanderlust creates enduring brand experiences, that grow and strengthen your brand positioning.

 

STRATEGY

Brand Strategy
Brand Purpose • Brand Value Proposition • Brand Architecture • Brand Alignment 

Brand Identity
Logo Design • Visual Identity System • Brand Applications • Brand Guidelines

Communications Strategy
Overarching Message • Key Messages

PR & COMMUNICATIONS

Thought-leadership
Media Interviews • White Papers • Media Training • Crisis Communications

Consumer Engagement
Integrated Campaigns • PR Campaigns • Social Media Campaigns • Content Marketing • Media Relations • Blogger & Influencer Engagement • Community Relations • Partnerships & Collaborations

Employee Engagement
Stakeholder interviews • Purpose & Culture • Messaging Matrix • Campaigns & Events

Event Support
Media Centre • Media Hospitality • On-site Interviews