So, you have a great idea with the right resources. Now what? The first step, is finding your brand voice and transforming it into a sound brand strategy. We do this by creating your Brand DNA. This will give your brand a differentiated, relevant and compelling competitive advantage, to help you stand out from the clutter.

Then, it's time to create some awareness. We help you engage with the right media, by connecting you with industry influencers. This enhances your brand story and establishes a distinctive reputation in the market. In a nutshell, Wanderlust creates enduring brand experiences, that grow and strengthen your brand positioning.

 

BRAND DEVELOPMENT

Brand Strategy
Brand Value Proposition • Brand Promise • Brand Pillars • Brand Personality • Tone of Voice 

Visual Identity
Logo Design • Secondary Graphics • Typography • Colour Palette • Brand Guidelines

 

PUBLIC RELATIONS

Brand Management
Regional Campaigns • Brand Partnerships & Collaborations • Brand Activation Events • FAM Trips • Trade Show Support

Reputation Management
Thought-Leadership Initiatives • White Papers • Media Training • Crisis Communications

Relationship Management
Media Relations • Media Bureau • Blogger & Influencer Engagement • Community Relations

Digital & Social Media
Content Marketing • Strategy • Management & Engagement • Monitoring

General Services
Strategic Counsel • Key Message Development • News Distribution • Monitoring & Evaluation